RLF believes that internships provide valuable training and experience to the next generation of PR and marketing professionals, so we have worked hard to create a comprehensive internship program. Students get a taste for agency life by working closely with our team on a variety of client accounts. Throughout the course of a summer or semester, interns enhance their skills in preparation for a career in public relations, marketing, or advertising.
This summer, RLF welcomes two new interns: Jenna Barone and Piper Anderson. Our first intern spotlight is on Jenna Barone.
“I live in the suburbs of St. Louis and am majoring in strategic communications at Elon University. In addition to interning at RLF this summer, I am also participating in the Opportunity Greensboro Fellows Program. As a rising senior, I hope to travel the summer after graduation before jumping into the work force and pursuing a career in public relations.”
Continue reading “Summer Intern Spotlight – Jenna Barone”
By Taylor Lord
This post is bittersweet, as it signals the beginning of an end of an incredible experience. When I first applied for an internship at RLF Communications, I was interested in the hands-on learning and the opportunity to work on different accounts with industry professionals. I could have never imagined all the good times of laughing with my co-workers, playing with the dogs as they roam around the office or heading to the rooftop deck after a long day.
Don’t get me wrong – I didn’t spend the entire internship socializing. Through these short months, I worked on four different client accounts, gaining a greater understanding of what it means to be a PR professional. Each day is different – sometimes, I create media lists or research speaking opportunities. Other days, I write blog posts or find articles to share on Twitter.
Continue reading “A Reflection On My Internship”
RLF’s internship program gives college students the opportunity to gain real world experience in an integrated communications agency. Over the course of the semester, interns learn practical knowledge by working closely with qualified professionals on a variety of client accounts.
This fall, RLF has two new interns that have joined the team: Taylor Lord and Camille Vargas. Our first intern spotlight is on Taylor Lord.
“I’m a native of the Tar Heel state, born and raised in Raleigh. I am a senior at High Point University, majoring in Spanish and strategic communication.”
Continue reading “Fall Intern Spotlight – Taylor Lord”
By Madison Croxson
As the summer season rages on at RLF and new projects emerge daily, we are grateful to have our innovative, hardworking interns on hand. They have now reached the midway point of the internship program, and we have enjoyed watching them sharpen their skills and become more entwined in our company culture.
Each of our interns has the opportunity to work in different disciplines on a variety of client accounts. Learn more about them and their experience thus far at RLF in our 2017 Intern Spotlight Summer Series.
Our second featured intern of the summer is Bennett Marlow.
“I’m a junior at North Carolina State University and I’m majoring in communications with a concentration in media. I’ve lived in Greensboro my whole life and I love dinosaurs.”
Continue reading “Summer Intern Spotlight – Bennett Marlow”
The best way to learn many skills is not through a classroom or a lecture, but through hands-on experience. That’s why we feel it is so important that our interns get to the opportunity to try as many facets of life in a PR firm as possible, whether its helping to research costs for a new campaign idea, drafting news releases or participating in our social activities.
This spring, we have two interns working with us. This week, we introduce you to Wesley Gray Smith.
“I am a senior public relations and history major at the University of North Carolina at Chapel Hill. I’m originally from Shelby, North Carolina. It’s a small town famous for bluegrass and delicious BBQ.”
Continue reading “Spring Intern Spotlight: Wesley Gray Smith”
By Monty Hagler
(Part of a continuing series on the books that made the journey to RLF’s new office space)
My father gave me a copy of Undaunted Courage by Stephen Ambrose in 1996. The book focuses on the Lewis & Clark expedition to explore the American West and bring back a wealth of knowledge that transformed our country and confirmed the incredible value of Thomas Jefferson’s deal for the Louisiana Purchase.
Ambrose captures how difficult the task was in 1803 as the expedition had to overcome numerous obstacles. Malaria. Leaking canoes. Hostile Indian tribes. Unnavigable rivers. Paralyzing cold. Grizzly bears. Lost supplies. But nothing could stop the small, determined Corp of Discovery. They pushed forward. Took notes on botany, geography, ethnology and zoology. Filled journals with observations on weather, rocks and people. Discovered and described 178 new plants and 122 species and sub-species of animals. Drew maps and recorded the most direct, convenient route across the continent.
Continue reading “The Bookshelf – Undaunted Courage”
By Monty Hagler
As RLF packed up the office space we occupied for nine years, I faced difficult choices on what to keep, give away, recycle or trash. That is particularly true when it comes to books. I’m old-school print, with hundreds of books in the office and thousands on the shelves at home. Since childhood, literature has fueled wonder, discovery, laughter, suspense, adventure and knowledge in my life. It’s easy to gather, much harder to discard.
When the dust settled, 20 books made the move to the new office. This Orange Slices post marks the first in a series about each book that opened my eyes to a broader world or taught me lessons that still resonate. I don’t distinguish between reading for pleasure or business, but I do follow a cardinal rule to put a book down if I’m not enjoying it or finding value from it in the first 35 pages.
Continue reading “The Bookshelf – When Words Lose Their Meaning”
By Jasmine Forte
It’s an exciting and rewarding feeling to be one of 36 students selected for the Opportunity Greensboro 2016 Fellows Program this summer. This program allows area students to gain industry experience and build their resumés through internships with companies in Greensboro. As an intern at RLF Communications and a cohort of the fellows program, I am excited to embark on a summer of learning, networking and exploring the city of Greensboro!
Continue reading “Opportunity Greensboro Fellows Program 2016”
By Heather Ebert
Internships serve various purposes for college students, including the opportunity to explore different career paths and network. The “holy grail” is to land a full-time job after graduation. This doesn’t always happen though, and for different reasons. Over the course of my college career at community college and then UNC Chapel Hill, I worked several internships to gain experience and network. But when I came to RLF Communications in the summer of 2015, things were different. I realized that I found a great company and a great place to launch my career in public relations. I spent the next year working diligently to become better at my craft and create a place for myself on the RLF team.
Continue reading “5 Key Takeaways of Going from Intern to Full-Time Employee”
The communications industry is constantly in flux and there is always room to learn. Even after attending comprehensive classes at a college or university, students should strive to supplement knowledge with real world experience.
At RLF, our interns work alongside seasoned industry professionals to learn the ins and outs of public relations, marketing and advertising.
Our final summer intern spotlight is on Jasmine Forte.
Continue reading “Summer Intern Spotlight: Jasmine Forte”