For many tricksters, April 1 is an excellent day to have a bit of good-natured fun—and brands are no exception. (Fun fact: The team at RLF has a soft spot for April Fools’ Day because that’s the day our company was founded 18 years ago!) Oftentimes an...
LinkedIn is not just the professional version of social networking, it’s a crucial tool for organizations to build a brand, establish trust and credibility, share insights, and network with a wide range of people—from coworkers and clients to industry experts...
The Super Bowl is arguably one of the biggest moments of the year for major brands and corporations to launch a mass marketing strategy, ad or campaign that boasts potential to rake in tons of positive publicity—a high stakes and high cost venture that...
This just in: The Supreme Court has ruled to uphold the impending ban on TikTok in the United States as of Friday morning. The app, which has been on the chopping block multiple times before, is set to be banned in the United States starting January 19. While...
Strong organizations work hard to tell their stories, build their brands and protect their reputations. In the wake of Meta’s decision to eliminate third-party fact checkers to correct content on Facebook, Instagram and Threads, they’re likely going to have to...
What’s currently all the rage on TikTok might be the last thing you’d expect: The disheveled image of the King Prawn Muppet to the soundtrack of the song “Like a Prayer,” relaying users’ embarrassing experiences to the world—or however many people happen to...
