Today is RLF’s four-year anniversary. No fooling. It has been a fun, wild, white-knuckle ride that has only just begun to take us down the road we decided to explore in 2007.
There are many things I am proud of — the outstanding work of our employees, our contributions to our professional and civic communities, our ability to navigate tough economic times, the national recognition and the successful campaigns we’ve been part of. There are even more things that I am thankful for – clients who have entrusted us with their brands and reputations, employees who have left secure jobs to help build our young agency, friends and family who have provided steadfast counsel and support.
We have evolved significantly in just four years. We’ve added global capabilities and depth with our partnership in the Worldcom Public Relations Group, the oldest and strongest of the global networks. We now have more than 110 partners in the United States and around the world that we can (and already have) call upon for expertise, advice and assistance to better serve our clients. We have also significantly expanded our creative and production capabilities to meet client needs.
Along the way, we’ve never wavered from the core principles that gave us the courage (and audacity) to think we could build a better agency. Those principles include:
– Clients always define success.
– Only good surprises.
– Work with clients who are industry leaders, or who seek to become one.
– Be dedicated to Ideas, Strategy and Service.
To all those who have supported, encouraged, referred, cajoled or counseled us to help us get better and stronger – Thank You.
