By Heather Ebert and Raeven Henry
Thanks to the support of RLF and others, we had the opportunity to attend the PRSSA National Conference in Atlanta this November. We joined other members of our chapter, Carolina PRSSA, from the University of North Carolina at Chapel Hill. This was the first time that our chapter was represented at the national conference, and we hope to send more members in the years to come.
At the conference we engaged with PR professionals on a myriad of topics – from media training to experiential marketing. But what seemed to really hit home for us were the discussions about personal and professional development. As we sat in on several educational and professional sessions, we noticed two consistent themes: be open to opportunities and network with a purpose.
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