Regardless of political views, there is no place in our society for violence. Last week, the assassination of Charlie Kirk spurred another round of divisive conversations among the left and right. For communications, human resource and legal professionals, an...
For many tricksters, April 1 is an excellent day to have a bit of good-natured fun—and brands are no exception. (Fun fact: The team at RLF has a soft spot for April Fools’ Day because that’s the day our company was founded 18 years ago!) Oftentimes an...
The Super Bowl is arguably one of the biggest moments of the year for major brands and corporations to launch a mass marketing strategy, ad or campaign that boasts potential to rake in tons of positive publicity—a high stakes and high cost venture that...
